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A roster page for labels, bookers and promoters

If you book, promote or release other people, your page is not about your discography. It is about who you work with and how someone reaches you about them.

The spreadsheet-and-Instagram problem

Most small agencies, labels and promoters keep their roster in three places at once: a highlight on Instagram, a spreadsheet shared internally, and whatever a promoter can piece together from memory. None of those is a link you can send.

The alternative has usually been an agency website, which is a real project with a real maintenance cost — and it goes stale the first time someone joins or leaves.

How it works

  1. Pick your profile kind at signup. Booker, promoter or label instead of artist. That reframes the page around a roster rather than around releases.
  2. Add the acts you work with. Name, an optional role or tag — "Resident", "Techno", "Signed 2024" — a link to their own page, and artwork.
  3. Add everything else that applies. Dates you promote, links, contact routes, merch. The same blocks artists use.
  4. Share one link. Venues, press and artists all get the same current page.

Roster entries are typed in rather than pulled from artist profiles, deliberately: the acts you represent are other people, most of them are not on StageLink, and their page is not yours to link automatically.

What a roster page can hold

  • Up to 60 acts, in a grid of cards or a compact list.
  • Your dates — useful for promoters, where the roster is the lineup.
  • A press kit — agencies get asked for one too, and it is included on every plan.
  • Contact routes — a booking address that is not your personal inbox.

What it is not

This is a public page, not a booking CRM. It does not track offers, hold dates, issue contracts or split fees. If you need those, this sits alongside your existing tools as the public front, not as a replacement for them.

There are also no custom domains yet — pages live at stagelink.art/yourname. The Beacons comparison is honest about where that matters.

Do the artists on my roster need StageLink accounts?

No. Roster entries are entered by you and link wherever you choose — their own site, their Instagram, or nothing at all. Most rosters are mostly people who are not on StageLink.

Can I book and also be an artist?

Yes, and it is common. Profile kind is separate from what you do artistically, so a booker who also DJs is a normal case rather than a workaround.

What does it cost?

The free plan covers a public page with the roster block, a press kit and five blocks. Paid plans raise the block and social-link limits, remove StageLink branding and unlock English and Spanish versions of the page.

Can I show a lineup for one event rather than a permanent roster?

Yes — promoters often use it that way, with the roster block as the lineup and the events block for the dates themselves. Both are editable at any time.

Create your page free

No credit card required.